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Welcome

Developing Diverse Content For Growth

Jalisa is a published, award-winning journalist from the Cajun capital of the World New Orleans, LA. Her work can be seen in ESSENCE, VIBE, The Nation, and Vox capitalizing on the opportunity to mix her two loves: Black history and pop culture. She is an experienced Creative Digital Content Strategist and All But Dissertation at Clark Atlanta University, where Jalisa is earning a Ph.D. in Humanities with a double concentration in African American Studies and Political Science. Her career goals include utilizing Digital Humanities and content to lead growth and diversity inclusion at corporations. She currently works as a consultant in this space.


Her education and work experience has led her to be a fantastic storyteller. She enjoys creating content that promotes cultural diversity in all niches while encouraging excellence and creativity and referencing science, analytics, and history.


She loves all things Southern, like crawfish and a good HBCU band. As a former news reporter, she sometimes finds herself in front of a camera, and as a former radio personality, she can also be found podcasting. For booking email: 504strategies@gmail.com

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Client List

Brands I've Worked On

USMC

Content Strategy Via UWG/JWT

SASE

Content Capture Via USMC

Eagle 106. 3

Digital Content Manager

BET

Black College Tour

KKYR Country

Digital Content Manager

Magic 93.3

Digital Content Manager

ESSENCE Festival 2016

Freelance Fashion Editor

Power 95-9

Digital Content Manager

On-Air Persoanlity

LVMH & Subsidiaries

Creative Strategy/LVMH

Johnson & Johnson

Social Listening & Media Monitoring/UWG

The Home Depot

Creative Strategy/UWG

Burger King

Creative Strategy/ UWG

 Ad Council & American Heart Association

Creative Strategy/ UWG

Ford

Social Listening

Black & Mild

Creative Strategy

WPP

Covid-19 Social Media Response

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Articles

Prairie View A&M students haven’t forgotten Sandra Bland, the 28-year-old alumna of their school who was found hanged in a Prairie View jail cell after state police arrested her in a minor traffic stop. Neither have they forgotten when a local officer Tasered Jonathan Miller, the youngest member of Prairie View’s City Council and alumni of their school, for “suspicious activity.”
That was 2015. By 2016, Donald Trump—who ran on a campaign that promised to give more power to the police—was president.

The circle of Prairie View A&M University students gathered in the street clears as the beginning of Parliament's “Flashlight” rings through the air. The swiftness with which the students move is reminiscent of what happens when firemen hear the all-call siren that means it’s time to save a life. Except these men in crimson and cream aren’t saving lives — as they stroll through the crowd in their Cole Haan loafers and three-piece suits, they’re more like snatching souls.

“Rap is black America’s CNN,” a term coined by Public Enemy’s Chuck D, insinuates that hip-hop music, specifically rap music, is an art that imitates life. However, until the recent influx of protest music, some scholars felt that term didn’t apply to mainstream hip-hop. In an interview Charlie Braxton, journalist and author of Gangsta Gumbo, quoted Amiri Baraka, author of Blues People, saying “You can always tell what black people are thinking and what they’re going through by listening to their music.”

For almost all of his more than three decades at Angola, Kenny “Zulu” Whitmore’s world has been framed by the 9-by-6-foot cell where he is kept for 23 hours each day.
A self-professed member of the now-defunct Black Panther Party, Whitmore, 60, believes his long stay in what Louisiana State Penitentiary officials call “closed cell restriction” is because of his political beliefs.

News Producer and Filmmaker J.O. Malone smiles brightly as he directs festival goers into a room ready to show the short films submitted to the National Black Film Festival. 
It is an event he has dreamt of since his days as a student a Prairie View A&M University. And now, years later, he’s seeing his dream come to fruition. 
Houston hosted the inaugural National Black Film festival this past weekend at the new Marriott Marquis. Filmmakers and Actors from around the country premiered their short and feature length films in front of an audience of 150+.
The festival spanning over five days featured films, panels, and workshops. One of which was hosted by Orlando Valentino of Carter High.

Kenny “Zulu” Whitmore — sentenced to life in prison 38 years ago in the murder of former Zachary Mayor Marshall Bond — is asking for a new trial, citing in part the circumstances of the confession he made under questioning by then-District Attorney Ossie Brown.

When a record company gave Tina Knowles-Lawson a $1500 budget to dress Destiny’s Child, she used her creativity to establish a style that can only be described as denim glam.
“I’m a huge fan of Motown,” said Lawson on the Beauty and Style stage at the 2017 ESSENCE Festival in New Orleans. “When you saw them on stage, you saw sparkle…you saw attitude. They didn’t have on t-shirt and jeans.”

Ty Hunter stepped out on faith when he quit his job at an artificial heart valve company in Austin, TX and moved to Houston, TX.

“I was ready for a change,” said the celebrity stylist, most known for his work with Beyoncé and Destiny’s Child.

After becoming depressed at his former job, Hunter gave himself three months to find a career that actually made him happy. Eventually, he kickstarted the next phase of his life as a mannequin dresser in Galleria Mall, where he met Tina Knowles-Lawson, whom he refers to as “my other mother.”

Fashion is not always about following trends — sometimes it’s about creating them. And it’s always about being yourself.
 
From drag to androgyny, breaking societal norms and gender roles has always been a part of the fashion industry. But it wasn’t until recently that we started to see inclusiveness accepted and shown in the mainstream.

Model Ebonee Davis and Harlem’s Fashion Row founder Brandice Daniel are leading the charge for a more diverse fashion industry. And yesterday (July 1), both women stopped by the 2017 ESSENCE Festival Beauty & Style stage to discuss exactly how they’ve overcome specific challenges in their respective careers.

As a party bus rolls through the French Quarter and down Canal Street, a main New Orleans artery, a familiar tune blasts from the speakers. “Them h**s bet not f**k with my juvie/’Cause he hot and he don’t want to lose me,” the late Magnolia Shorty raps, putting other ladies on notice that that’s her man and he is not to be played with. Brash, blunt, and boisterous, the ladies of bounce music will speak their minds and battle any dude while maintaining respect from the men of the industry and inspiring other ladies to do the same.

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